Finding elite tight end prospects with short-area speed and elusiveness
There's a smaller sample of elite, valuable tight ends in the NFL, but they share traits you can identify in college and combine metrics
This is going to be a similar exercise to my analysis measuring the unquantifiable traits of successful quarterback prospects: for both quarterback and tight end, we have limited samples of prospects and elite NFL outcomes. I could have built a model to rank tight ends the same way I did for wide receiver and running back prospects, but the lack of data leads to easily to overfitting and a lack of out-of-sample predictiveness.
The best use of stats-based analysis for tight ends, in my humble opinion, is to carve and sort through the data to see what we can learn about the common traits of historically success prospects, and apply those lessons to future draft classes. I’m going to look back at the historical evidence, and then apply the lessons learned to the 2023 tight end class, which includes a number of strong contenders for elite outcomes.
Estimated draft position is overwhelmingly the biggest driven in other skill position models, but the correlation between draft slot and NFL success is smaller for tight ends. Travis Kelce and George Kittle, the top-2 tight ends in the NFL right now, were drafted in the 3rd and 5th rounds. Mark Andrews is the only other tight end to make an All-Pro team over the last four seasons, and he was taken in the back half of the 3rd round (two rounds after his team selected Hayden Hurst).
The elite tight ends of the last generation were more top heavy, with first-round picks Greg Olsen, Zach Ertz, Vernon Davis and injury-affected second rounder Rob Gronkowski. But even then, Hall-of-Famers Jason Witten and Antonio Gates weren’t taken in the firest two rounds, and mutliple All-Pro selection Jimmy Graham wasn’t either. This is my long-winded way of saying that we can’t simply plug in draft slot and make minor adjustments to project tight end like other positions. We have to dig to figure out what evaluators are missing or overvaluing on their recent early picks.
Part of the difficulty in tight end evaluation is a simply lack of reps to judge. George Kittle caught fewer than 45 total passes in his entire college career. In Travis Kelce’s breakout final college season, his 45 catches and 722 receiving yards ranked 159th and 102nd, respectively, among all FBS receivers. Now Kelce consistently ranks in the top-10 in NFL receiving yardage. College is simply a different game for tight ends, where coaches have built systems to work around the lack of pass-catching ability of an ever-rotating cast of blockers who can occasionally catch.
Tight end prospects are more projections than other skill position prospects who have roles more similar to what they’ll do at the next level. NFL evaluators will logically be fooled into falling in love with the tight end prospects lucky enough to fall into a coaching scheme that utilizes their talent, even if it’s lacking NFL upside. The level of confirmation and confidence you can derive from a limited exercise of watching prospect tape makes differentiating and rank ordering prospects extremely difficult.
With a laundry list difficulties, how do we make progress evaluating and selecting tight ends? First, we can try to identify the broader traits that have led to NFL success, especially those that give all prospects a roughly equal standing to achieve. Second, we group together those prospects that are most likely to be successful by those traits, then be patient and wait until others act before jumping to take one from our list. Low confidence of rank ordering means lower priority to get the prospect at the top of the list, especially knowing highly productive tight ends are available late into Day 2 and beyond.
TIGHT ENDS MOSTLY WIN AFTER THE CATCH
Being able to stretch the seem and win down the field are important qualities for a tight end, and probably generate a lot of goodwill among tape evaluators, but they aren’t the primary way tight ends win in the NFL. If you look at the top-5 wide receivers in yards last season, none generated more than 35% of those yards after the catch. Yet the top tight ends were YAC monsters, with Travis Kelce getting nearly half of his yards after the catch, George Kittle topping 50%, and T.J. Hockenson at 46%. Mark Andrews is a bit of an anomaly at only 30%, though yards-per-reception King Rob Gronkowski consistently averaged over 40% of his yards after the catch. Luckily, PFF has been charting what receivers do after the catch at the college level since 2014, and not only yards gained, but also tackles avoided, which could be even more important and stable.
I mentioned earlier how the lower volume for tight end usage at the college level leads to smaller sample, which exaggerates the variance for YAC numbers. Sometimes you break a tackle on the 30 yard-line and take it all the way for a score, sometimes the exact same play happens from the 10 and there’s only a third of the YAC to generated. Both plays had the consistency in the trait of a broken or avoided tackle, but the YAC numbers tell a drastically different story.
For that reason, I wanted to look at YAC per reception, but also avoided tackles per reception, which might provide more of the signal for NFL success. Being able to operate underneath and and avoid tackles is a highly valuable trait for NFL tight ends, and is probably correlated with maneuvering to find open space in zone coverages. Again looking at the 2022 NFL receiving leaders, Travis Kelce averaged nearly twice as many avoided tackles per reception as the top-5 wide receivers by total yardage gained.
Looking at the college seasons from 2014-2021, I plotted the drafted tight ends’ avoided tackle rate and YAC per reception in their final college seasons, highlighting those tight end who have gone on to enough success to warrant a decent second contract, or had performed at a high level for at least one year on their current rookie deal.
Nearly all of the highlighted group was above the 50th percentile in either avoided tackle rate or YAC per reception, with Hunter Henry near the border of both. The majority of the group resides in the upper-right quadrant, indicating above average performance in both of the admittedly correlated stats. We’re dealing with a smaller sample here, so not all of the highlighted players are truly elite, as there might only be a handful of truly elite players at the position at any given time. What you can see from the background, unhighlighted data points is that a number of drafted tight ends made it into the NFL without displaying the trait to generate value after the catch, and nearly all of them failed to have a meaningful career so far, or even a meaningful season.
These percentiles have been adjusted to account for depth of target, recognizing the difficultly of generating enough separation to avoid tackles and accumulate YAC on longer targets.
YOU CAN’T TEACH SPEED
The other trait that I found was best to pair with after-the-catch prowess for predicting tight end prospect success is plain ole’ speed. Specifically, I looked at the percentiles for the 40-yard dash and the 10-yard split, and speed does correlate generally with NFL success at the position. Because this is a combine (or pro day) metric, I have a longer history of data to look at than for PFF college charting, in the plot below going back to 2008, highlighting the same group of tight ends as above, and adding older success like Travis Kelce, Rob Gronkowski, Jimmy Graham, Vernon Davis, Zach Ertz and Greg Olsen.
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